James Avery Artisan Jewelry, a renowned family-owned jewelry retailer based in Texas, is set to launch its latest summer designs and highly-anticipated Charm Event today. This year's Summer Collection showcases hand-enameled charms, new celestial styles, and artistic designs inspired by the flora and fauna of the season, promising a delightful summer experience.
Exciting Summer Collection Launch
The Summer Collection from James Avery Artisan Jewelry features a captivating array of hand-enameled charms, new celestial styles, and intricate designs reflecting the essence of summer.
Exclusive Charm Event
Chief Product and Revenue Officer Karina Dolgin expressed her enthusiasm for the return of the Charm Event, a customer favorite. Customers can enjoy a complimentary charm holder, valued up to $78, with the purchase of two charms. This presents a perfect opportunity to acquire new designs or prepare for upcoming celebrations.
Diverse Selection and Meaningful Designs
In addition to new necklaces and bracelets, this year's Charm Event introduces the dangle ring as part of the promotion. With a vast selection of over 100 new charms, customers can personalize their collections and narrate their stories through unique pieces. New designs include a vibrant watermelon slice, expressions of faith, a tropical fish, and a Texas charm featuring popular wildflowers.
Customer-Centric Approach
Sarah Herr, vice president of merchandising and design, emphasized the brand's commitment to creating excitement through innovative designs for customers. The event aims to enrich customers' lives with meaningful and beautiful jewelry, upholding James Avery's legacy of craftsmanship and innovation.
Explore and Shop the Collection
The Charm Event invites customers to discover the new summer designs at James Avery retail stores, online at JamesAvery.com, participating Dillard's and Von Maur locations, airport stores, and select AAFES locations.
About James Avery Artisan Jewelry®
Established in 1954, James Avery Artisan Jewelry remains dedicated to crafting meaningful jewelry for men and women. With a wide range of finely designed pieces in sterling silver, gold, bronze, and gemstones, James Avery jewelry is created in the Texas Hill Country, with over 90% of items handcrafted in Texas using premium materials from across the globe. James Avery operates over 120 stores in four states and is available online and at various retail locations.
Engage with James Avery
Stay connected with James Avery on social media platforms for the latest releases, trends, and exclusive content. Follow @jamesavery on Facebook, Instagram, Twitter, and LinkedIn, as well as @jamesaveryjewelry on TikTok.
Promotion Details
Customers can enjoy a discount of up to $78 when purchasing two James Avery charms and/or pendants along with an eligible bracelet or necklace. This offer is valid from 7/8/24 to 8/5/24, subject to availability and terms. For more information on the Charm Event and to locate the nearest James Avery retail store, visit JamesAvery.com.