Arizona Iced Tea Co-founder Commits to Keeping Prices Low Despite Inflation Concerns

Fans of Arizona iced tea can breathe a sigh of relief as co-founder Don Vultaggio reassures consumers that the price of the company's 23-ounce cans will remain below 99 cents for the foreseeable future. Commitment to Consumers Vultaggio stated in a recent 'Today' interview that while a price hike is not entirely off the table, it is not something that will happen in the near future. He emphasized the company's dedication to fighting for consumers, with the sentiment that 'consumers are my friend.' This assurance comes at a time when American consumers are grappling with inflation issues that have led to increased prices across various industries. Vultaggio's decision to keep the price of the iconic Arizona canned drinks at 99 cents dates back to the early '90s and serves as a testament to the company's commitment to affordability and consumer satisfaction. Staying True to Values Vultaggio reiterated in a past interview on 'Cavuto: Coast to Coast' that maintaining the 99-cent price point is a priority for Arizona Beverages. He highlighted the brand's financial stability, debt-free status, and ownership of its assets as reasons behind the decision to not burden consumers with additional costs during challenging times. The co-founder attributed the company's ability to sustain the low price to various factors such as efficient production methods, streamlined shipping processes, and innovative packaging solutions. Diverse Portfolio Arizona Beverages boasts a diverse range of products that cater to the varied preferences of its customers. From classic flavors like Green Tea with Ginseng and Arnold Palmer to more recent offerings, including alcoholic beverages, the company continues to expand its portfolio. According to its website, Arizona manufactures its cans and bottles at multiple facilities in the U.S. and Canada. Hands-On Approach In a display of his hands-on involvement in product development, Vultaggio reportedly personally tastes every potential new drink before it hits the market. This attention to detail and commitment to quality underscore the company's dedication to providing consumers with innovative and flavorful beverage options. Arizona Beverages remains steadfast in its mission to offer high-quality drinks at affordable prices, ensuring that customers can continue to enjoy their favorite beverages without breaking the bank.